Professionally
Creative communications professional with 11+ years of experience in digital content, storytelling, and multimedia production. Skilled in managing editorial calendars, coordinating video and photo shoots, and producing compelling narratives that build community engagement. Experienced in cross-functional collaboration, project management, and stewarding brand identity across channels.
Core Skills
• Storytelling & Editorial Development
• Video & Photo Production
• Digital Asset & Content Management
• Project Management
• Analytics (GA4, Data Studio)
• Adobe CC
Selected Accomplishments
• Boosted LinkedIn engagement, growing the network from 1.5k to 10k+ followers and increasing click-through rates by 152% through strategic storytelling and short-form video campaigns.
• Increased product page downloads by 68% through data-driven UX and website content optimization.
• Reduced photoshoot costs by 90% through efficient budgeting, vendor negotiation, and on-site production management.
• Contributed 300+ volunteer hours to food security initiatives, supporting hunger relief efforts at food banks and community pantries.