OHAUS releases multiple new products each year. When a new product is being launched, I’m responsible for working with the product managers from the initial briefing where we create copy and visual concepts to the creation of the following marketing collateral: Product Pages, Brochures, Articles, Posters, Homepage Banners, Web Banners, Emails, Videos, Social Media Posts, Introduction Letters, Datasheets, Tradeshow Materials, and occasionally additionally materials such as Postcards.

Below is one example of a product we released in 2020, which I created the materials for. Examples of other product launches can be provided upon request.

For the video, a freelance videographer was used to shoot the videos and a freelance photographer was used for the product photos.